.png)
About me 🍇
I’m Pauline, a UX designer combining storytelling mastery with agile design to create user-centric solutions that drive measurable business success and genuine customer delight.
I’ve led end-to-end design initiatives, guiding projects through every stage of the design thinking process—from user research and journey mapping to prototyping and usability testing. I work collaboratively with multiple stakeholders, including developers and product managers, to align user needs with business goals and bring ideas to life. Before transitioning to UX, I spent 10 years solving creative and technical challenges in the film industry as a cinematographer, where I sharpened my visual literacy, problem-solving skills, and ability to collaborate effectively in cross-functional teams. Honestly, I’m still amazed at how similar these two disciplines are in so many ways.
In film, storyboards visualize a character’s journey, test ideas early, and align everyone on a shared vision. In UX design, user flows, and journey maps serve the same purpose—mapping and refining the user experience step by step.
About me 🍇
I’m Pauline, a Product Designer and culture-driven Agile Coach. I blend storytelling, strategy, and agile thinking to craft user-centric solutions that drive business success and create meaningful impact.
I’ve led end-to-end product design initiatives, from requirement gathering and user research to journey mapping, prototyping, usability testing, and collaborating with developers to bring designs to life. My passion lies in fostering psychologically safe, collaborative teams that align around shared outcomes and deliver high-impact solutions.
Before transitioning to UX, I spent 10 years solving creative and technical challenges as a cinematographer. That experience sharpened my visual literacy, problem-solving skills, and ability to collaborate in cross-functional teams, skills I now apply to designing thoughtful, user-centered digital products.
In film, tools like storyboards and floor plans help visualize journeys, test ideas early, and align teams around a shared vision. In product design, user flows, journey maps, and wireframes serve a similar purpose: shaping experiences, refining ideas, and supporting collaboration through iteration.
The audience is at the heart of both filmmaking and UX. My ability to empathize and tell compelling stories helps me communicate user needs and design experiences that resonate. These solutions create lasting user impact and drive measurable business success. I thrive in collaborative environments, combining empathy, innovation, and continuous learning to deliver exceptional results.